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Selected work

Case study · Promenaut

Concept redesign

A governed workforce, drawn as a promenade.

Promenaut sells an agentic workforce to regulated enterprise. This concept redesign explains it as a promenade of approval gates, backed by a ten-chapter UX research report.

Type
Concept redesign · not affiliated
Year
2026
Role
UX research, landing design, illustration system
Stack
Figma (built through the Plugin API)
Promenaut concept landing: “AI is ready. Your operating model isn’t.” beside a sculpted corridor of arches with pictogram people, an agent team and a human sign-off gate.
Hero · the signed promenade

Concept redesign, not affiliated with Promenaut. Company figures and logos belong to Promenaut.

Research first

The proof a bank board wants was buried under the architecture.

A ten-chapter report: who the site is for, how they buy, what the current page hides, and a landing-page narrative to fix it.

Promenaut UX research report cover: “The operating model built for AI — who it’s for, and how to make them believe it.”
Research · the report

The whole landing

Every section, top to bottom.

The full page as designed, cut in two and read left to right. Below it, the same page at tablet and phone widths.

The whole Promenaut concept landing at 1440, split into two columns: hero, the problem, the operating model, one governed run, evidence, controls, start and the closing band.
The full landing · 1440, as designed in Figma · open full size ↗
Promenaut at tablet and phone width: the tablet first fold and three phone screens from down the page.
Tablet · 810 and phone · 390 · open full size ↗

The problem

One drawn gate carries the whole argument.

AI makes individuals faster, but without one governed way of working, agents run unseen and the business case never closes. The page says it once, then draws it: people and agents passing a single gate.

Promenaut problem section with an isometric drawing of people and agents passing a single gate.
The problem · fig. one gate

One governed run

Four abstract plates became one run you can follow.

Map, architect, coordinate and control are shown as a single run moving through the promenade: what each step did, which gate a person signed, and the record it leaves behind.

Promenaut “One workforce. One chain of custody.” section: map, architect, coordinate and control beside a run record for a requirements review.
One governed run · signed

Evidence

A result drawn to scale, not a number in a hero.

A requirements review that took two people 30+ hours, done in 28 minutes on a live programme at a global tier-1 bank — drawn as two corridors of different length, so the second line can see the claim before they read it.

Promenaut evidence section: 30+ hours before, 28 minutes with Promenaut, drawn to scale as two corridors.
Measured on a live programme · drawn to scale

A complicated promise, explained as a walk.

Next case: Parakh

Concept redesign, not affiliated with Promenaut · research and design by me